How to - Magine Pro https://www.maginepro.com Your Brand. Your Content. Your OTT Business. Thu, 18 Apr 2024 13:14:43 +0000 en-US hourly 1 https://wordpress.org/?v=6.3.4 https://www.maginepro.com/wp-content/uploads/2018/01/cropped-favicon_maginepro_512x512-32x32.png How to - Magine Pro https://www.maginepro.com 32 32 Mastering the Mix: How to Harness the Power of Hybrid Monetisation for OTT https://www.maginepro.com/mastering-the-mix-how-to-harness-the-power-of-hybrid-monetisation-for-ott/ Tue, 26 Mar 2024 13:50:35 +0000 https://www.maginepro.com/?p=9787 In the dynamic landscape of streaming services, the adoption of hybrid monetisation models is reshaping the industry’s approach to revenue generation. Unlike traditional models, hybrid strategies seamlessly integrate subscription, transactional,…

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]]> A Guide to Content Curation for an Improved End-User Discovery Experience https://www.maginepro.com/a-guide-to-content-curation-for-discovery/ Thu, 09 Nov 2023 13:37:30 +0000 https://www.maginepro.com/?p=7649 These days, video streaming services rely more and more on recommendation algorithms to surface content for their viewers. While this can be helpful in many ways, it also makes it…

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]]> Branding: How to configure your service & build user trust https://www.maginepro.com/branding_how_to_configure_your_service_and_build_trust/ Mon, 25 Sep 2023 10:14:54 +0000 https://www.maginepro.com/?p=7644 Strong branding is essential for any business looking to build trust and loyalty amongst its users. Branding gives a company identity and helps create an emotional connection with customers that…

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]]> Quality Assurance at Magine Pro – How we ensure the best streaming experience https://www.maginepro.com/quality-assurance-at-maginepro/ Tue, 25 Apr 2023 09:00:37 +0000 https://www.maginepro.com/?p=7964 My name is Ksenia, I’m a Quality Assurance Engineer within one of our backend teams and in this blog post, I will share insights about the Quality Assurance (QA) process…

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]]> How to set up a streaming service for success before signing a service contract https://www.maginepro.com/how-to-set-up-a-streaming-service-for-success-before-signing-a-service-contract/ Mon, 20 Feb 2023 10:09:35 +0000 https://www.maginepro.com/?p=7804 You’ve heard the old adage about making sure you have a solid business plan before you start any big project, and that saying is truer than ever with streaming services.…

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]]> Promo Codes: How to set up and why they’re important https://www.maginepro.com/promo-codes-how-to-set-up-and-why-theyre-important/ Mon, 23 Jan 2023 10:20:39 +0000 https://www.maginepro.com/?p=7566 In this blog, we explore the benefits of promo codes for marketing campaigns and highlight why you should use them to increase customer acquisition, engagement and retention. We also take…

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]]> 5 ways to reduce your OTT subscription churn rate https://www.maginepro.com/5-ways-to-reduce-your-ott-subscription-churn-rate/ Mon, 15 Oct 2018 15:12:36 +0000 https://www.maginepro.com/?p=2939 It’s much harder (and more expensive for that matter) to attract new subscribers than it is to keep the ones you already have. It’s a competitive landscape, and with so…

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