R2P TV joins the Magine Pro OTT platform for Rodeo and Equestrian Sports SVOD

Rodeio Play, Ride2Play, and TV Vaquejada are the largest platforms in Brazil for live Rodeo and equestrian sporting events with a large, loyal, and passionate audience. The three services are now joining forces and entering an agreement with Magine Pro as the technology partner to launch a new OTT service, ‘R2P TV’. The joint venture focuses on integrating live equestrian sports content into a single platform available via multi-screen devices, including big-screen TVs and mobile devices.

Magine Pro’s CEO, Matthew Wilkinson says of the technology partnership, “We are very happy to be a part of this extraordinary service that will offer Rodeo and equestrian fans a completely unique offer on the TV screen to the Brazil audience. This partnership is also an example of Magine Pro’s new growing foot print in Latin America with other Latin American services being being launched on our platform in coming months”

The R2P TV service will be available in the coming months to audiences across Brazil via subscription on web, mobile devices that support iOS and Android platforms, and big-screen viewing via Apple TV and Samsung TV.

The service is set to feature quality rodeo and equestrian sports content from Rodeio Play, TV Vaquejada and Ride2Play. Directors Roberto Ugolini Neto, Rodrigo Morais, and Agripino Leal say, “We are extremely happy to develop this pioneering project in Brazil, integrating all three services.”

R2P TV subscribers will be able to watch classic equestrian, barrel races, team penning, ranch sorting, reins (dressage), and Vaquejada – a popular sport from the northern region of Brazil that has garnered more than 42 million online views in the last six months.

About R2P TV 

The partnership between Rodeio Play, Ride2Play, and TV Vaquejada hails the launch of R2P TV.  R2P TV is a new digital streaming service hosted on Magine Pro’s OTT platform and will offer subscribers exclusive access to full-length live equestrian sports broadcasts.

The founding concept of the R2P TV service is to bring passionate fans of equestrian sports together on a single platform that guarantees quality live content to audiences across Brazil.

About Magine Pro (www.maginepro.com/about)

Magine Pro is the platform for b2b managed services for OTT, which enables global and local content owners, broadcasters and telcos to build thriving OTT businesses with live, linear TV and Video-On-Demand streaming services that are proven, cost-efficient and scalable.

Magine Pro’s customers are located in Europe and the United States, as well as in emerging markets.

For more information please contact

Håkan Tranvik, VP Communications, Magine hakan.tranvik@magine.com +46709383293  (will attend MIpcom for meetings and interviews)

Matthew Wilkinson, CEO Magine matthew.wilkinson@magine.com

Luke Boyle, CCO Magine luke.boyle@magine.com

Guillermo Magana, Sales Director Latin America guillermo.magana@magine.com +1 818 253 9906

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