SVOD FILM SERVICE
Splatter
A specialised SVOD service devoted to horror films
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APPLICATIONS
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Splatter is more than just an SVOD service—it's a haven for horror enthusiasts, curating a selection of spine-tingling films that range from bone-chilling classics to pulse-pounding contemporary thrillers. Splatter offers a diverse array of cinematic experiences designed to keep Swedish audiences on the edge of their seats.
Challenge
Leveraging Magine Pro's OTT platform, Splatter aimed to provide seamless streaming across various devices, including web, iOS, Android, and Chromecast, ensuring accessibility and convenience for subscribers in Sweden at launch. Moreover, with strategic plans for expansion into Denmark, Finland, and Norway in the future, Splatter is poised to extend its reach and captivate horror lovers across Scandinavia.
Solution
Result
Splatter was meticulously developed to offer a user-friendly interface that immerses viewers in the world of horror. The platform’s design and navigation prioritise ease of use, allowing subscribers to browse through curated collections, personalised recommendations, and thematic categories. Leveraging Magine Pro’s robust infrastructure, Splatter ensures high-quality video streaming, optimised for key devices including web, iOS, and Android mobile devices, alongside Chromecast.
Splatter’s launch strategy focuses on the Scandinavian market, starting with Sweden and gradually expanding into Denmark, Norway, and Finland. By partnering with Magine Pro, Splatter ensures scalability and flexibility in its expansion plans, adapting to evolving market dynamics and consumer demands.
Splatter exemplifies the potential of niche streaming services to cater to specialised audiences and carve out a distinct position in the competitive streaming landscape. With its focus on horror films and strategic rollout across Scandinavia, Splatter stands poised to captivate and delight horror enthusiasts across the region.
By leveraging Magine Pro's OTT platform, Splatter demonstrates how innovative technology and the right OTT platform partnerships can drive success in niche markets.
I think the streaming landscape is hugely competitive for the mainstream platforms, but at the same time there is really no competition at all for niche audiences. If audiences are willing to subscribe to 3-5 services simultaneously I think a few of those will most likely be mainstream platforms, but many subscribers will keep looking for a niche platform to superserve their interests.
-Olle Agebro, Founder of Splatter
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