OTT services: Classic content makes a comeback
The linear TV schedule is flooded with Christmas film classics this time of year. Netflix, Amazon Prime, and Hulu also pad out their libraries and curate categories dedicated to the season’s favorites. What often starts as an afternoon couch slouch with the family enjoying ‘It’s a Wonderful Life’ can soon turn into a mega classic movie marathon.
It’s not just during the Christmas period either, recently there’s been a more noticeable effort by some of the leading streaming giants to cater to the classic film enthusiast crowd. Some services even have dedicated categories and sections to make it easier for users to discover the classic content they want to watch.
Those looking to launch their own OTT service certainly shouldn’t overlook securing rights to older, classic content. There’s plenty of great content to source, even with the likes of Netflix and Prime snapping up some of the more popular picks, and as classic content isn’t as in demand as the latest releases, it can be easier and cheaper to obtain the rights for distribution.
Our partner FlixOlé, the home of Spanish cinema online, features thousands of titles, including classic Spanish films and series. In fact, FlixOlé was designed to encourage curiosity, preserve and introduce younger generations to Spanish cinema history. Thanks to restoration, FlixOlé users can enjoy classic content on demand in high quality (both HD and 4K) with clear sound.
Before you embark on securing rights to classic content though, you will need to consider quality and the cost of restoration. The quality of older content can be questionable, especially if it has yet to be digitized. Fortunately, at Magine Pro we are able to help our partners through part of the process by preparing VOD source files for distribution with our encoding and quality assurance services. Our proven process ensures classic VOD content is viewable in high-quality on all platforms and devices, including computer, tablet, and mobile. You can find out more about our encoding services here or get in touch to discuss your needs specifically.
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To learn more about FlixOlé, check out our case study. You can also head over to the OTT Platforms page to find out more about our branded OTT solutions and services.